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SubjectsParks and Recreation › Corporate Sponsorship and Naming Policies
Updated 05/2012

Corporate Sponsorship and Naming Policies

Contents

Introduction

Many jurisdictions seek corporate and community partnerships to sponsor community programs and facilities as part of their business plans for funding. Community and corporate support may range from fund raising activities such as selling pavers, corporate sponsorship of an event or sports team, and/or the purchase of naming rights for a public facility for a period of time. Sponsorships are most frequently used to fund various parks and recreation programs, but some jurisdictions are exploring naming rights as a potential revenue source. This page provides examples of policies and marketing information.

General Information

Policies of Washington State Local Governments

Policies from Other States

Samples of Local Government Marketing Promotions

Need more information?

Feel free to Ask MRSC. Washington cities, counties, and our contract partners can call or email MRSC for more information and advice - free of charge.