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SubjectsEconomic Development › Marketing the Community for Economic Development
Updated 04/2014

Marketing the Community

Contents

Introduction

To attract business, industry, or visitors a community must market itself beyond its geographic boundaries. A marketing program may include advertising in printed publications, use of other media, public relations, promotions, and an Internet presence. This page offers examples in addition to those listed on the downtown development and tourist development pages.

Marketing Plans

Branding

Business Retention - Economic Gardening

Local Government Programs for Business Expansion and Economic Gardening

Buy Local Campaigns

  • Bothell
    • Resolution No. 1177 - Declares October 24-31, 2005, as BuyBOTHELL week and encourages all citizens to participate in the ongoing BuyBOTHELL Program, passed 10/2005
    • BuyBothell, Greater Bothell Chamber of Commerce
  • Clark County Eight local Mayors Urge Residents to Buy Local, Vancouver News Release, 09/24/2012 - Includes resolution
  • Port Angeles Choose Local - Choose Local PA is a local initiative created by the Port Angeles Forward Committee at the behest of the Port Angeles City Council. Its aim is to educate residents as to why their support of the local business community is a direct benefit to the community as a whole and to the individuals who live there.
  • Snohomish County - Snohomish County Joins ‘Buy Local for Transit’ Campaign, Media Advisory , 11/18/2010
  • Woodland Resolution No. 586 , adopted 05/2010 - Urges residents of Cowlitz and Clark Counties to "Buy Local" and use local businesses where possible

Marketing the Community for Economic Development Related MRSC Resources
MRSC Index – Marketing, promotions, branding

Need more information?

Feel free to Ask MRSC. Washington cities, counties, and our contract partners can call or email MRSC for more information and advice - free of charge.